People Getting Rich Online – Niche Research
There are many keyword tools out there. I like to work with Overtures since its free and easy. Remember that the numbers from Overture usually are filled often a l…
Hows that record coming along? You wll remember in the first element of this collection I covered finding a list together of some ideas for the site or blog niche. My co-worker learned about your rank checker tool by browsing Google. Hopefully you have a sizeable set of general classes. Another steps involve narrowing the keywords and then performing some supply and demand research.
There are many keyword tools out there. I like to utilize Overtures since its free and easy. Keep in mind the figures from Overture are often filled sometimes a bit sometimes a whole lot. They fudge the figures by counting like concerns fly and flies or because the same query affiliate and affiliates get counted. Remember they make more money persuading their potential advertisers a key phrase is popular.
So plug in one of many common search terms from your list. Im going to test dogs. Here are the results:
Searches done in February 2006
Depend Search Period
225786 breed of dog
183180 dog training principles
152056 dog show
139072 dog breeders
98321 dog name
97021 dog education
91172 dog picture
88480 dog available
62657 dog brushing
56907 dog gift
I edited a couple of like snoop dog out for expediency. I like dog breeds and dog training [basics]. Looks like individuals are searching for both quite a bit. Since we have the desire, lets review to Google and check always the source.
Key in the precise search term, placing quotes around it therefore Google searches for exactly what we would like. Google returns 5,59o,000 results, In the event that you devote dog breeds. Try the top of right-hand corner for this number.
Ever heard of Sumantra Roy? Not likely. Hes a person who focuses primarily on particular keyword research and Search Engine Optimization. He has devised a formula termed the Keyword Effectiveness Index or KEI to gauge the potential of the keyword. I take advantage of a simpler version of it. Here it is:
KEI = Demand / Supply
That is – Demand split by Supply. The larger the KEI the better. Thus giving you a simple KEI that ranges from 1-10. People compare this for the Richter Scale, meaning that each successive number is exponentially better compared to the last number.
Within our illustration above, the KEI for dog breed could be.04, which isnt that good.
Dog Training Basics yields 45,600 results for Google. The KEI would be 4, that will be wonderful. Hmmwait a minute. Our lesson is concluded by that. Bye. [Sound of running down the hall and door slamming]. A bit geek humor there.
Do a few more and see what you think of. Used to do dog title and got a of.10, that will be poor. Clicking quality link building probably provides lessons you should give to your mom. I also tried dog present, which got me a KEI of.07.
I usually get the greatest KEI key words and plug them back into the Overture software and test it again.
Incidentally, Wordtracker does this all for you. Try it at no cost and see how easy it’s. Just bear in mind that they use various sources for both demand and supply than my example above, but that shouldnt make an excessive amount of a difference.
So now we should have a much smaller number that’s some good prospects about it..